The Misr Life Insurance Company has announced that the Ma’ash Bokra (“Tomorrow’s Pension”) product is now available in over 150 branches of the National Bank of Egypt (NBE) nationwide.
The widespread availability of the insurance product comes just one year after the policy was officially launched, according to the company, which is a subsidiary of Misr Insurance Holding Company.
Misr Life Insurance said that the product’s launch last February was the result of a bank insurance agreement between Misr Life Insurance Company and the NBE.
The new insurance document is designed to suit needs of different clients, which are determined based on their capabilities, choices, and financial plans: Executive Managing Director
It is a distinct and unique document, and has many advantages that make it one of the most important insurance solutions and products available in the market.
Basel El-Hini, Chairperson and Managing Director of the Misr Insurance Holding Company, said that this strategic cooperation between Misr Life Insurance and the NBE provides great benefits to the bank’s current and potential customers.
He noted the importance of spreading awareness of financial inclusion among various groups of society, and strongly contributing to implementing this in reality.
This step needs an expansion of communication channels with customers, which is achieved by the company’s presence in NBE branches.
Ahmed Abdel Aziz, Executive Managing Director of Misr Life Insurance Company, said that the insurance document provides clients with flexibility. It is designed to suit the needs of different clients, which are determined based on their capabilities, choices, and financial plans.
Clients can issue the policy with an insurance amount starting from a minimum of EGP 500 pounds to a maximum of EGP 60,000 for the policy. It gives clients complete freedom to choose the duration of their insurance programme.
Abdel Aziz said that the company is contributing to the implementation of the strategy set by Egypt’s leadership towards achieving inclusion and digital transformation.
He also said that all customers can use all digital applications and electronic payment channels available to obtain insurance services, and pay through a large network of electronic payment channels. This includes the company’s official website and mobile application, as well as through e-wallets, Fawry, and ATMs.
